Research Page

Office 5463, Yale School of Management, 165 Whitney Avenue, New Haven, CT

Office phone: 203-432-6034, Cell phone: 203-887-7492, Email:, Skype ID: nene88_99_1999


1. Burger King & McDonald's: Where's the Spillover? International Journal of the Economics of Business (2012), Vol. 19, Issue 2

2. Twitter Adoption in Congress (with Feng Chi), Review of Network Economics (2010), Vol. 10, Issue 1

Papers Under Review

1. March of the Chains: Herding in Restaurant Locations, NET Institute Working Paper 11-16

  • Revise-and-resubmit to RAND Journal of Economics

2. Market Share Evolution, Size Spillovers and Organizational Forgetting in Retail Chain Dynamics (with Jason Blevins and Ahmed Khwaja)

  • Revise-and-resubmit to Management Science

3. Cannibalization and Preemptive Entry in Heterogeneous Markets (with Mitsuru Igami)

4. Exploiting the Choice-Consumption Mismatch: A New Approach to Disentangle State Dependence and Heterogeneity (with K. Sudhir)

Working Papers

1. Performance Dynamics of Retail Expansion and Mergers (with Mitsukuni Nishida)

2. Moment Marketing Opportunity: The Link Between Online Sentiment and Macroeconomic Conditions (with Yizao Liu)

3. Sales Productivity and Employee Engagement: Evidence from Upselling in the Car Rental Industry (with Ahmed Khwaja)

Ongoing Projects

1. Hidden Markov States and Forward Looking Behavior (with K. Sudhir)

2. Price Discrimination and Location Strategies in a Bike Sharing Network (with Pinar Yildirim)

3. Self-Reinforcing Fandom (with K. Sudhir)